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With special guest, Rick Fehr!
3:00-4:30 – College Golf Team Session
5:00-7:00 – General Education Session
7:00-8:00 – Networking & Social Hour
About Mark Broadie
Mark is the Carson Family Professor of Business and Vice Dean at the Columbia Business School. He received a B.S. from Cornell University and Ph.D. from Stanford University. Mark’s research focuses on quantitative finance and sports analytics. His golf research has appeared in academic journals and many different golf publications. He developed the shotlink system on the PGA Tour and from the data derived, the new strokes gained approach to analyze the performance of amateur and professional golfers. Since then he has worked with the PGA Tour on their implementation of the strokes gained approach as the benchmark of golf statistics. Mark works with many PGA Tour coaches and pros and he is a member of the USGA’s handicap research team.
About Rick Fehr
Rick was born and raised in Seattle. As a teenager, he won the Washington State Junior and PGA National Junior tournaments in 1979. He was a two-time All-American while at BYU and won numerous amateur tournaments, including the 1982 Western Amateur. He was the low amateur at both The Masters and the U.S. Open in 1984, after which he turned professional, winning two events (the 1986 B.C. Open and the 1994 Walt Disney World/Oldsmobile Classic). He finished runner-up in a PGA Tour event (2nd or T-2) nine times and had 41 top-10 finishes. His best finish in a major championship was a T-9 at the 1985 U.S. Open. Rick has worked in sports management and is now the founder and lead instructor at Rick Fehr Golf Academy at Willows Run Golf Complex in Redmond, WA.
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